MISSISSAUGA, ON APRIL 6, 2021 - SEB Administrative Services Inc. (“SEB Admin”), a subsidiary of Smart Employee Benefits Inc. (“SEB”, TSXV:SEB), is pleased to announce it has signed a “White Label TPA” joint venture (“JV”) agreement with Gesticonnect, a leading Third-Party Administrator (“TPA”) operating in Quebec focused on emerging market companies. The JV brings a strong partnership to SEB and expands our “White Label TPA” offering in the Quebec market. Pursuant to the JV, SEB will deploy and support our FlexPlus™ suite of benefit processing solutions and services to Gesticonnect clients.

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